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IT Skills (Comprehensive and Organized) by Supriya Biswas

Product Code - 9788197632976

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Discount Price : 495

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Quick Overview

About the Book
IT skills are a necessity for efficiency, growth, and staying competitive in today's fast-paced business world. Individuals having IT skills become conversant in using IT tools to streamline operations from managing projects and finances to enhancing customer relationships. IT tools allow companies and employees to gain clarity in their tasks. The team can easily understand the tasks using various IT tools. Summarily, developing IT skills can help an individual to improve workplace performance, achieve career goals, and maximize potential. 
 
The textbook offers a comprehensive coverage of IT skills with a deeper and broader insight into its importance and application areas. Starting with an overview of IT tools and their importance, the textbook has delved into the details of Operating Systems, Business Information Systems, Communications, and Collaboration tools, DBMS, Business Intelligence, ERP, Customer Relationship Management, Marketing, and HR tools, Data Management using advanced features of Excel, Web Analytics and Search Engine Optimization tools, Cybersecurity and Governance. 
 
The major strengths of this book are:

  • An exhaustive dealing with different areas of IT skills typically in the Indian scenario as well as from overseas. 
  • A thorough coverage of each topic maintaining high-quality and contemporary content as per the standard syllabus and beyond.
  • The chapters and their contents are well-organized, structured, and presented in an easy-to-understand and lucid language
  • The contents have been developed taking into account the emerging technology and trends in the topic areas.
  • Each chapter contains a business case study for comprehending the relevance of the text and theories with the applications.
  • There are objective-type questions (MCQs), and short and long answer-type questions at the end of every chapter.
 
The contents of this textbook would impart value-added knowledge to the students at undergraduate and postgraduate students having IT skills in their scope of studies.
 
Contents
 

1)  Introduction of IT Tools in Business
2) Communication and Collaboration Tools
3) Data Management and Analysis Tools
4) Marketing and HR Tools
5) Cybersecurity and IT Governance

Subject Index

About the Author
Dr. Supriya Biswas is PhD in Management and MBA from Calcutta University.  Having over three decades of association with one of India’s IT majors CMC Ltd (merged with Tata Consultancy Services), he served in diverse areas of software projects in domestics, for about a decade, , he was associated with NSHM Knowledge Campus, Kolkata as a Faculty of IT and Marketing. He also served as a Guest Faculty of IISWB and Techno India University of Kolkata. Apart from many textbooks. Dr. Biswas has many research publications in reputed journals in India and Overseas.

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